AIMBE

American Institute for Medical and Biological Engineering's 25th Annual Event Poster

Focusing on the theme, the main figure is an looking-forward eye that is formed by two side-view eyes looking to the left side and to the right, separated by different colors which communicate the theme. The eye that is looking to the left is reflecting on the past and another one is looking forward to the bright future on the right side. Psychologically, to the right is moving forward visually. So the illustration is showing both ways at once. Diagonal lines form DNA shape. Every base pairs represent connections between biomedical and public policy. The network seems endless like DNA bonds. Colors are derived from the organization logo and visual identity.

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